Yesterday I posted videos about rail passenger service. Today is a couple of videos from the late Dr. Adrian Herzog and his marketing matrix. Very interesting videos showing by added additional segments to the existing long distance train network, you can greatly increase your ridership potential.
Here is part one of the video. The video was originally from 1985 and not great quality but you get a good idea on the concept.
Here is part two of the video.
Part II talks about the current route of the California Zephyr, plus the trains that died in 1997 the Desert Wind and the Pioneer.